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Nickelodeon Worldwide Day of Play, "Get Your Game On"
An annual event designed to encourage kids to turn off the television and play, especially outdoors. Nickelodeon and its sister channels suspend programming for the day, urging kids to "get up, go outside and play." After Nickelodeon resumes programming, they air a half hour special, "Get Your Game On!" The show features cast members from their various shows competing in an obstacle course. Between each heat is a live performance by Big Time Rush.
Scope of the project included:
-Creative Direction of the Obstacles & Course Design
-Design & Branding of Toys & Equipment (ex skateboards, jerseys, yoga mats, etc)
-Concert Stage Design for Big Time Rush Concert
-Costume Design
Role: Associate Designer & Senior Art Director
Production Design by Tom Lenz for 513
Venue: White House Lawn, Washington D.C.